Storefront trade-offs
Crisp edges matter on zoom, but enormous multi-megabyte PNGs rarely justify the bandwidth. Compress photographic backgrounds aggressively; keep PNG for logos with transparency.
- Square or consistent aspect ratios keep collection grids tidy
- Compress after crop to your theme’s product image template
Product photo workflow
Export one master per SKU at the largest size your theme displays on zoom, then compress to JPEG or WebP. Keep uncompressed originals offline for print or marketplace exports.
Consistency
Similar compression settings across a collection keep thumbnails uniform. Export a batch mindset: pick one quality level that works for most shots, then spot-fix outliers.
Mobile checkout speed
Heavy catalog images slow first paint on product pages. Smaller files help shoppers on cellular networks complete checkout without waiting on image-heavy galleries.
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